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Smart Engine Group: Enabling Flexible, Payments-based Loyalty Programs

Top 10 Loyalty Management Solution Companies - 2019

Maintaining a steady rate of loyal customers in today’s hyper-competitive business landscape has become daunting, to say the least. As new players enter the market with innovative technology solutions to attract a bigger audience, companies are under tremendous pressure to differentiate in the crowd and win more customers. There are numerous loyalty solutions and services providers in the market that are helping organizations of all sizes across industries implement and incentivize efficient loyalty programs.

The modern loyalty solutions leverage mobile and social channels to reach more people and generate greater interest, helping companies engage more customers. Customized campaigns shared across the channels call upon customers to participate in programs, contests and win exciting prizes. In an age of artificial intelligence, IoT, and big data, more companies are taking a nuanced approach to personalize their loyalty campaigns and introduce programs that strike the right chord with the target

audience. There are also loyalty management solutions providers who offer location-based engagement solutions through which they enable their clients to combine the physical world with digital experience for maximum customer engagement.

However, marketing expertise and knowledge of customer experience design are crucial for success in loyalty management today. Having a team of individuals with such capabilities, modern loyalty management services providers are turning the corners for organizations globally. With their unmatched understanding of the different markets and customer behavior analysis knowhow, these service providers are helping their clients stay ahead of the competition.

In this edition of Marketing Tech Outlook, we are proud to introduce companies that are at the forefront of delivering high-quality loyalty management solutions and services.

We bring to you Marketing Tech Outlook’s “Top 10 Loyalty Management Solutions Companies—2019.”

Top Loyalty Management Solution Companies

Since 1998, Premier Dealer Services has been providing quality products and services that promote and benefit automotive dealerships as well as their customers. The company has helped enhance value and client loyalty with a suite of personalized solutions and services. PDS offers a full spectrum of competitive products, agent training and unsurpassed administrative support, innovative eSolutions tools and cutting-edge technology. PDS product portfolio is specifically designed to help dealers sell more vehicles and drive customers back to their dealerships, increasing overall sales volume – and their bottom line

pdsadm.com

BOND BRAND LOYALTY

BOND BRAND LOYALTY

Bond is a global, data-driven customer experience and loyalty management business. The company specializes in the marketing, measurement, and management of powerful experiences that build brand loyalty for the world’s most influential brands. Bond creates authentic, profitable, and long-lasting relationships for their clients through a combination of services that includes loyalty solutions, customer experience design, marketing research, customer analytics, live brand experiences, and proprietary technology platforms. Bond has been proudly recognized as a Best Managed Company for the second year in a row. The company proudly gets to work with some of the world’s most influential and valuable brands

Comarch

Comarch

Comarch is a leading-edge and robust system for improving customer interaction. The company creates and manages personalized loyalty programs to build stronger relations with its clients. Comarch is a global provider of cutting-edge IT products for improving customer engagement because of its high-end technology and global experience in carrying out the most complex loyalty-focused projects. Comarch Loyalty Management (CLM) is a comprehensive, technologically advanced system that allows its clients to create and realize successful loyalty programs with ease. Supporting both B2C and B2B operators, CLM utilizes Artificial Intelligence & Machine Learning mechanisms to help its clients identify individual patterns within their shopping carts and provide offers that are perfectly in line with their preferences

eGifter

eGifter

eGifter is the leading consumer digital gift card site with over 250 brands, and a rewards Insider's Club that sets the pace in the industry. eGifter creates a fun and social gift experience for consumers while helping retailers unlock the revenue opportunities of social and mobile commerce. The eGifter Digital Rewards & Incentives Platform is the easiest, fastest, and most efficient way to add gift cards to the rewards, employee recognition, health and wellness, loyalty, incentives, survey, sweepstakes, marketing research, recruiting, gamification, or offer wall program. The company offers gift cards from over 300 of the most popular gift card brands online

Loyyal

Loyyal

Loyyal is the universal loyalty and rewards platform, built with blockchain and smart contract technology. The company is reinventing how customer incentives are created, rewarded, and managed. Loyyal’s platform brings a host of benefits to a highly fragmented industry. It offers brands an innovative way to unlock the billions of dollars in value held captive in legacy loyalty programs today. With Loyyal’s Blockchain-as-a-Service, clients have complete access to their platform, enterprise-grade hosting services, development tools, support services, and their ever-growing network of partners. Loyyal helps clients personalize offers and promotions with near real-time insights into individual member behaviors and interests while sharing data with partners more securely than ever before

Manzanica

Manzanica

Manzanica is the most scalable and functional Microsoft Dynamics based loyalty program solution. The company offers loyalty and rewards for big and middle-size retailers providing a backbone for highly personalized retail marketing management, supporting different strategies for sales and margin increase. Manzanica is a fully omnichannel in terms of communications support, starting from enrolment, engagement, development, and retention of the customers. The company has a complex and well-integrated real-time data processing system powered by Microsoft Azure and using Dynamics 365 for Sales as marketer workspace

Motivforce

Motivforce

Motivforce is the driving force behind multi-award winning B2B loyalty marketing programs, sales incentives, E-learning programs, channel loyalty, rewards programs, incentive travel. The team of experts at Motivforce Marketing & Incentives does not just create loyalty programs — they re-engineer them. The team always looks to push the boundaries of loyalty by continuous research and analysis of behavioral patterns and their effects on loyalty. Motivforce’s team consists of Ph.D. in Loyalty marketing that are ahead of the curve when it comes to understanding behaviors that drive loyalty and engagement. Motivforce experts are also leaders in program management, dynamic delivery, creative design, communications, rewards fulfillment, and incentive travel

MYNTCOINZ

MYNTCOINZ

MyntCoinz is a Blockchain As a Service platform for loyalty rewards and a digital token that would replace, consolidate and streamline all existing loyalty programs into a single digital universal loyalty token system. The company builds, markets, manages, and operates a digital rewards ecosystem to facilitate issuances, redemption, transfer, and trading of digital loyalty tokens as a subscription-based tiered service for merchants. Merchants will be offered customized solutions to suit their specific contexts. The merchants will be able to choose to issue premium tokens or value tokens, each affording higher customer engagement, real-time customer insights, innovative management of program liabilities on their balance sheet, and customization to suit their specific needs and budgets

SNIPP

SNIPP

Snipp is a global loyalty and promotions company with a singular focus: to develop a disruptive engagement platform that generates insights and drive sales. The company’s solutions include shopper marketing promotions, loyalty, rewards, rebates, and data analytics, all of which are seamlessly integrated to provide a one-stop marketing technology platform. Snipp also offers services and expertise to design, execute, and promote client programs. SnippCheck, their receipt processing engine, is the market leader for receipt-based purchase validation. Snipp has powered hundreds of applications for Fortune 1000 brands and world-class agencies and partners

TTEC

TTEC

TTEC is a leading global customer experience technology and services company focused on the design, implementation, and delivery of transformative customer experience for many of the world’s most iconic and disruptive brands. The company delivers outcome-based customer engagement solutions through TTEC Digital, which is their digital consultancy that designs and builds human centric, tech-enabled, insight-driven customer experience solutions for clients. TTEC Engage, the delivery center of excellence for the company, operates customer acquisition, care, fraud prevention and detection, and content moderation services. TTEC’s employees work from six continents across the globe and live by a set of customer-focused values